Institut für Informatik | Sitemap | LMU-Portal
English
  • Startseite
  • Studieninteressierte
  • Studierende
  • Lehrveranstaltungen
  • Forschung
    • Publikationen
    • Partner
  • Personen
  • Kontakt
  • Besucher
  • Jobs
  • FAQ
  • Intern

Publikations-Information

Florian Lachner, Constantin von Saucken, Florian 'Floyd' Mueller, Udo Lindemann
Cross-Cultural User Experience Design: Helping Product Designers to Consider Cultural Differences
In International Conference on Cross-Cultural Design 2015 (pp. 58-70). Springer International Publishing. (bib)
  User Experience (UX) designers aim to create a product that causes a pleasant emotional reaction in order to generate an enjoyable memory. However, emotions are subjective and diverse because of cultural differences. As a consequence, cultural differences in UX design are often considered only as theoretical exercises. In this paper, we aim to bridge the gap between theoretical cultural studies and practical application. We analyze established cultural dimensions as well as notes from observational studies, business presentations and ethnographic interviews. Finally, we present "Cultural Personas", application-oriented tools that characterize derived cultural differences. That supports designers to consider a culturally sensitive UX and thereby to develop better, more enjoyable products.
Nach oben
Impressum – Datenschutz – Kontakt  |  Letzte Änderung am 05.02.2007 von Richard Atterer (rev 1481)