Publication Details
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Florian Alt, Albrecht Schmidt, Jörg Müller
Advertising on Public Display Networks In: Computer, vol. 45, no. 5, 50-56, May, 2012. IEEE. (bib) |
| For advertising-based public display networks to become truly pervasive, they must provide a tangible social benefit and be engaging without being obtrusive, blending advertisements with informative content. |
