@INPROCEEDINGS{
alt-perdis12-evaluation-displays, 
author = {Alt, Florian and Schneega\ss, Stefan and Schmidt, Albrecht and M\"{u}ller, J\"{o}rg and Memarovic, Nemanja}, 
title = {{How to Evaluate Public Displays}}, 
booktitle = {Proceedings of the 2012 International Symposium on Pervasive Displays}, 
year = {2012}, 
series = {PerDis'12}, 
pages = {171--176}, 
address = {New York, NY, USA}, 
month = {jun}, 
publisher = {ACM}, 
acmid = {2307815}, 
articleno = {17}, 
doi = {10.1145/2307798.2307815}, 
isbn = {978-1-4503-1414-5}, 
keywords = {digital signage, evaluation, methods, public displays}, 
location = {Porto, Portugal}, 
numpages = {6}, 
timestamp = {2012.06.01}, 
url = {http://doi.acm.org/10.1145/2307798.2307815} 
}